Thursday, September 10, 2009

Video Project No. 1: Aaron Kraut

So I decided to do a quick critique of one of the videos we watched in class. (Please don't watch)

Video Assignment No. 1 Analysis of the Toronto Star's Earth Hour multimedia presentation

- What was your overall impression of the project?

It was a creative way to present some of the issues. Rather than rely on conventional interviews, the Star used quotes and stats to outline the main problems with pollution in our environment.

And instead of using typical video or still photos, they used time lapse video to illustrate changes, development, deforestation, etc. in the environment.

- How did the use of text enhance or detract from the presentation?

Some may have thought the moving text - the editor often moved lines of text around the main subjects in the frame - was a distracting element. I thought it helped emphasize the message of conservation, by making the each particular image the focus.

- Did the author of the multimedia presentation use audio or music, and how did it effect the video?

No interviews were used, which takes away from some of the credibility because it's better for viewers to see someone - whether it's an expert or someone else - talk about the subject.




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